Our eyewear frames are for people who are looking for something unique or extraordinary...
Discover the most passionate opticians in the world.
Discover the most passionate opticians in the world.
Our eyewear frames are for people who are looking for something unique or extraordinary...
Last year at the 2015 ODMA we were awarded the Best Sunglasses Design Award - this was such a thrill for us as we were up against some very big names. In June this year...
The new Christian Roth Logo which we will introduce at SILMO. The redesign of the logo is based off a Futura variant designed by Arno Drescher in the 1930s...
I believe eyewear brands and independent optometrists and opticians can work together to recapture a large portion of the market that has moved to purchasing eyewear online. The first step in this process is to look at all digital platforms, including e-commerce, as a tool rather than the enemy...
Being given the opportunity to explore these cultural touchstones inspires me as a designer. Plus, there will be high tea. If you ever want to get on my good side, just bring me a nice cup of tea.
A few months ago I simply found out that the best way to have positive results is to listen to the people and follow their wishes...
...merely by the act of viewing architecture: it stimulates that part of my brain that allows me to think--and design--more creatively...
It was in Barcelona, when we received our first batch of production of basically everything; from the frames to the packaging, it was incredible to physically see what you have imagined and worked so hard for years...
In these social media times, you often see some hipster, self-appointed opinion maker posting "big words" from big men or women's succes diaries and often I want to comment: "well, easier said than done genius"...
As head designer since 1965 I am releasing my retro frames, but also adding some new 21st century designs to keep the Collection up to date...
