FrameWorthy – Cinzia

When conceptualizing the latest Cinzia campaign, we started thinking about the similarities between fine art and eyewear. When a work of art is truly special, it is framed to highlight its significance and to protect it. Eyewear works the same way, highlighting your individuality and protecting your eyes. Cinzia eyewear seeks to provide your perfect frame.

Many thanks to the Matthew Rachman Gallery of Chicago and photographer Kevin Kuster, for helping us translate this vision into print: Cinzia Designs – FrameWorthy.