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[VIDEO] On August 21st, 2017 there will be a Solar Eclipse that will be visible all across America weather permitting. For science nerds like me, this is super exciting...
Here are a few of my tips for promoting sunglasses on June 27th and all summer long...
My fellow opticians, how many of you have had a customer or patient walk into your store and put on a round frame and declare, “I look like Harry Potter!”? I know we have all...
Some of my industry friends are as dear to me as many of my friends in my personal life, and I have learned...
...Readers here in the Daily Optician community already understand the importance of AR, and the reasons why everyone needs to have it on their lenses. That said...
